The Ultimate Sales Pro
What the Best Salespeople Do Differently
Author: Paul Cherry
Pub Date: August 2018
Print Edition: $17.95
Print ISBN: 9780814438954
Page Count: 240
Format: Paper or Softback
e-Book ISBN: 9780814438961
Buy the book:
Forget the rest. Learn to sell like the best.
Better leads, solid presentations, and a more versatile closing strategy are all great for boosting B2B sales. But truly successful salespeople—the ones who seem invincible when everyone else is struggling—possess more than foundational skills.
They are proactive, entrepreneurial, and find solutions for their clients. They highlight their personal value and actively manage their careers. They’re hyperfocused on cultivating relationships with customers and colleagues. The Ultimate Sales Pro shows everyone how to elevate their game. Drawing on the author’s vast experience training salespeople for top organizations, the book explains how to:
Be your own mentor • Problem-solve with peers • Manage any boss • Identify your ideal clients • Research industry trends • Share knowledge to foster trust • Craft a powerful Unique Value Statement • Script emails and voicemails that earn attention • Uncover customer needs • Position yourself as an expert • Create customized solutions • Motivate customers to commit • Set goals • And more
Whether you’re new to sales or seeking to escape a career plateau, The Ultimate Sales Pro helps you finesse skills, build expertise, and create a personal brand that will set you apart.
About the Author
PAUL CHERRY is founder and president of Performance Based Results. An in-demand speaker and sales expert, he has been featured in Investor’s Business Daily, Selling Power, Inc., and Kiplinger’s and is the author of Questions That Sell.
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